The architecture is written.
MOMENTUM keeps it written.
BRAND NARRATIVE ARCHITECTURE gives you the position. MOMENTUM is the studio that keeps writing from it, month after month: the scripts, the narratives, the website, and the calendars that decide what gets said and when. Written work and web only — we do not produce your content.
Written work and the website. Nothing else.
This deliberately excludes photo, video, sound and social publishing. A studio that writes positions should not be judged on its editing. What we hold is the word and the surface that carries it.
Scripts
What you say on camera, on stage, on a call, in a demo. Written to be spoken, not to be read — with the objections anticipated where they actually arrive.
Narratives
Long-form pieces, manifestos, founder essays, launch and pricing narratives. Each one written against the architecture, so nothing drifts from the position you paid for.
The website
Pages written, structured and put online. Hosted by us. Improved week by week or month by month, so the site never lags behind what you actually sell today.
Writing and publishing calendars
What gets written, in what order, and on which surface it appears — with the dates. The plan is a document, not a conversation.
- No photo, video or sound production.
- No community management or publishing on your behalf.
- No paid media buying or advertising campaigns.
- No logo, brand guidelines or visual identity design.
Hosted, and never out of date.
The site is not a delivery you receive once and watch age. We host it, and we keep editing it — a new offer, a raised price, a repositioned page, a new narrative to publish. Week by week or month by month, depending on how fast you move. You send what has changed; the site follows.
- 01Hosting and maintenance included, no separate invoice.
- 02Editorial changes made by us, not by a ticket queue.
- 03Every page checked against the architecture before it goes live.
How is this different from BRAND NARRATIVE ARCHITECTURE?
BRAND NARRATIVE ARCHITECTURE decides. It is written once, it fixes the position, the identity and the language, and it is yours forever. MOMENTUM applies. Every month it turns that position into new written material and keeps the website aligned with it. One is the constitution; the other is what gets written under it. You never pay twice for the same work — and if you never want a single new page written, you never need MOMENTUM at all.
MOMENTUM
Scripts, narratives, website and calendars, written by the studio from the architecture it wrote. One rate, no tiers, no scope to negotiate.
Start MOMENTUMNo architecture yet? MOMENTUM comes after. Start with BRAND NARRATIVE ARCHITECTURE.
See BRAND NARRATIVE ARCHITECTURE →Everything you need to decide.
Yes. MOMENTUM executes an architecture — without one, there's nothing to keep coherent. If you haven't commissioned BRAND NARRATIVE ARCHITECTURE, start there.
No. BRAND NARRATIVE ARCHITECTURE is written once and owned forever: it decides. MOMENTUM applies — it turns that position into new written material every month and keeps the website aligned with it. If you never want another page written, you never need MOMENTUM.
Month to month after an initial three-month run. Three months is the minimum honest window to judge whether the work is compounding.
No. MOMENTUM covers written work and the website only: scripts, narratives, pages, and writing and publishing calendars. Production and publishing stay with you or your own team.
No. One rate, 2,500€ a month, same scope for everyone. Tiers exist to let a studio quote what a client can pay rather than what the work costs — we'd rather have one honest price.
We do, at no separate cost, for as long as MOMENTUM runs. We also keep editing it — a new offer, a raised price, a repositioned page — week by week or month by month, so the site never lags behind what you actually sell.